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traditional consumers of services may For example, healthcare will see new
become producers as well; small and medium patient-doctor relationships, and will enter
enterprises increasingly expand their scope into a new era of diagnosis and therapy
by being less locally or regionally constrained based in part on availability and analysis of
when it comes to offering their services; information provided by intelligent machine
manufacturers and service providers are communications and processing.
entering into new relationships with their
customers; mass production is moving towards Learning, education and skills – Digital
individualization of products. technologies are transforming learning and
having a major impact on education.
These developments in the ecosystem of the
digital world provide for new and disruptive The ways in which people are accessing and
business opportunities and competition retrieving information are changing with the
between businesses that formerly operated in global presence of and demand for digital tools
different markets or what has been regarded and data repositories, providing almost instant
as different market sectors. access and contribution to knowledge.
Industry sectors and the role of standards – Education will play a key role in developing
ICT, and in particular digital technology, is a people’s skills to use and make the most out of
key enabler throughout all industry sectors, to new ICT technologies, which will be ubiquitous
the extent that the very concept of industry in our everyday life. Increasing digital literacy
sectors is becoming less clear-cut. creates a virtual circle between market uptake
and adoption of new technologies and the
The days where each sector, like automotive, development of digital skills, where already
industrial automation and healthcare supports today “Massive On-line Training” Platforms are
its own standardization model, responding to becoming the new way of learning.
market sector specific requirements, are giving
way to inter-sector cooperation.
ICT standards allow for integration and for
enriching physical layers with cognitive layers,
including standards that are applicable across
traditional sector boundaries.
Cognitive technologies enable new interaction
models between people and machines, as well
as between people.
Policy Trends
Global level – The digital economy is and personal privacy, are today addressed
developing rapidly worldwide. It is the by policy makers throughout the world. ICT
single most important driver of innovation, standards are here considered to be important
competitiveness and growth in the world. for supporting such policy objectives and to
stimulate innovation.
The digital economy, and the associated need
for ICT standards are high on the political and Smart environment, the industrial
policy agenda in every region of the world. transformation, cybersecurity and the
Common concerns, such as environment and knowledge-driven society, are all areas where
sustainability or, the balance between security ICT standards will continue to play an
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